Men’s wedding rings have traditionally been made out of Gold or, more recently, Platinum. While these are precious metals, they’re incredibly soft and therefore attract scratches like crazy.
Platinum is cool because its scratches can be polished away. White Gold is less convenient, as scratches need to be buffed out and then the ring needs to be re-dipped in a Rhodium or similar coating (a not-cheap, nor quick, process).
You’re probably thinking “why are you selling me on Platinum, aren’t your rings made of Tungsten or Titanium?” Well, while Platinum is cool, it’s also 10x the price. Retail stores sell similar looking rings to ours, but in Platinum, for $2000-$2500… in our opinion, that’s a ridiculous amount of money to spend on a ring. To us, it’s about what the ring symbolises, not how much it cost…
Gold rings, in a similar look to ours, usually retail for $1000-$1500.Return to FAQ